Statistically Speaking

Founded in 1997 as a DVD-by-mail service, Netflix quickly expanded into the market of streaming video and developed a large customer base. However, in recent weeks, Netflix has become the subject of controversy after the company announced price changes and internal restructures aimed to discourage use of its DVD service. With customers facing a dilemma, here are some statistics on Netflix:

24.6 million: Netflix subscribers as of June 2011

22.2%: percent of all U.S. broadband traffic consisting of Netflix streaming

19%: the price percent shares in Netflix dropped after the announcements of restructuring and rate increases

60%: percent of price increases for Netflix subscribers who use both DVD and streaming services

Sources: www.wired.com, www.money.cnn.com, www.businessweek.com, and www.usatoday.com